Art of Complexion With Sofia Hublitz

Directed and produced branded editorial beauty video for Barneys New York and La Prairie, featuring actress Sofia Hublitz.

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The piece translated La Prairie’s luxury complexion offering into a polished beauty story rooted in artistry, skin, and product education. The video brought Barneys’ editorial retail lens to La Prairie’s premium beauty world, creating a digital feature that felt elevated, intimate, and campaign-ready.

Director: Shayan Asadi

Photographer: Ashton Do

Hair: Pasquale Ferrante

Makeup: Mai Quynh

Talent: Sofia Hublitz

Location: The Ritz-Carlton New York, Central Park