W Magazine Augmented Reality Issue

Produced an augmented reality experience for W Magazine’s September 2017 issue, created in collaboration with Condé Nast, W Magazine, fashion photographer Steven Klein, and The Mill. The project brought Katy Perry’s cover story to life through Beyond the Page, W’s AR app, pairing an interactive 3D digital portrait with a series of short cinematic films triggered by the print issue.

The experience extended the September issue beyond the page, turning a traditional magazine feature into an interactive editorial moment across print, mobile, film, and emerging technology. My role supported the production across creative development, partner coordination, asset delivery, and launch logistics, helping connect editorial ambition with the technical execution required for a new AR format.

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